Marketing and leads
Demand, advertising and leads — on one invoice.
The ad spend review is free. Retainer from $990.
Where did the money you spent on advertising last quarter go?
Nobody has an exact answer. Google shows clicks, the phone rings, and there is nobody to tie the two together. Enquiries land in the owner's inbox and get lost between emails. Half the calls were never counted. The contractor sends a report about impressions, not about deals.
First we count, then we spend
We start with a free review of what has already been spent: where the money went on searches from people who will never buy from you, and which enquiries never reached a salesperson. After the review you can see what to fix first and what it costs.
Then we do what pays for itself: setting up analytics so you can see where customers come from; search and maps so you are found without paying per click; advertising where it brings enquiries. Every job is sold separately and at its own price.
Our fee and your ad budget are separate lines: the budget you pay to Google and Meta directly, and it does not appear on our invoice.
What you can buy here
- not included: A review of wasted ad spendfree
- not included: SEO and articles every monthfrom $990 a month
- not included: Visibility in AI search answersfrom $1,260 a month
- not included: Found on the map and nearbyfrom $365 per location
- not included: Launching Google Ads with lead tracking$1,030 per account
- not included: We run the advertising for you10% of spend, from $675
- not included: Analytics set up: see where customers come fromfrom $1,800
- not included: Running social mediafrom $790 a month
- not included: Pay per leadfrom $110 per lead
- paid to the vendor: Ad budget goes to Google and Meta directly, mark-up $0.00
What we do and from what price
- A review of wasted ad spend — Free. Five working days, ninety days of history
- SEO and articles every month — $990 a month to start
- Visibility in AI search answers — $1,260 a month
- Found on the map and nearby — $515 per location per month
- Launching Google Ads with lead tracking — $1,030 per account
- We run the advertising for you — 10% of monthly spend, minimum $675. The budget goes to Google and Meta
- Analytics set up: see where customers come from — $1,800 for the base build
- Running social media — $790 a month for two networks
- Pay per lead — From $110 per exclusive lead. The ad budget is ours
Questions
Where do we start if the budget is small?
With the free review of what has already been spent: it shows the size of the loss and a quote to fix it. Often the first month pays for itself through what gets switched off, not what gets added. We turn advertising on after enquiries start reaching a salesperson.
Is the ad budget included in your price?
No, and that holds across the whole line of work. You pay the budget to Google and Meta directly and the account stays yours. Our invoice carries only the work, and its price does not depend on how much you spend on advertising.
We already work with an agency. Is this instead of them?
Not necessarily. The budget review is done on other people's accounts too, and the result stays with you — you can hand it to your current contractor. If you do decide to move the work, access and materials transfer without stopping the campaigns.
How soon will we see a result?
Advertising brings enquiries in the first week, analytics in the first month, search and maps in the third. So we order the work to let the fast part pay for the slow part, not the other way round.
Name the city, the service and your monthly ad spend — we will send a quote by email and call if that is easier.
We have your request
We answer during the hours listed in the contacts at the foot of the page. The quote and the conversation come first — nothing is signed and nothing is charged.